Allowing Yourself to be Seen with Kala Philo
/Kala Philo is a marketing video strategist for women who are the face of their brand and business. A marketing video producer for over 15 years, Kala founded The Ultimate System for Fab Videos, Finally Done, to teach clients a powerful, simple system to create and leverage smartphone videos and transform their marketing and engagement. She believes that the rise of online video is nothing short of a revolution, and she is passionate about simplifying video to empower thousands of women to develop confidence and mirror their unique brilliance on Video. A few years ago, Kala fulfilled a lifelong dream of downsizing to free up time and resources to travel solo while building her online business. Today Kala uses Mexico City as her homebase and co-produces the slow travel lifestyle blog La Vida with Wings with her guapo Mexican partner, Sergio Zavala.
Here are a few of the big topics we talked about
Kala tells how she stripped away everything she had and began her location-independent business
She and Kelly discuss the privilege of having access to video as a resource for women who are the face of their business
There are a billion women who don’t necessarily have the opportunity to put up video and leverage that
Being your authentic self on video creates reaffirming feedback and helps you to be known and trusted in the online sphere
Tips for getting clarity on what your fears are to using video
Why brains are wired to be mesmerized by video
Business benefits of using video, including your website’s Google rankings
In Kala’s Voice
“I’m more of who I am than I’ve ever been, at 55 years old.”
“Every person is called to make a journey.”
“If you don’t like what you’re hearing and seeing in the world but you’re not stepping out with your own authentic voice, maybe you should share.”
“There are people out there who need what you’re offering.”